Never Lose Your Way: Apple Unveils the New and Improved AirTag

What’s New with the 2026 AirTag?

Apple has taken everything we love about the original AirTag and made it more powerful and precise. And all of that in the same form factor as the previous one.

• Expanded Range: Powered by a second-generation Ultra Wideband chip, the new AirTag allows for Precision Finding from much further away – up to 50% farther than the previous model!
• Louder Sound: Finding an item hidden deep under couch cushions or at the bottom of a bag is now easier thanks to a 50% louder speaker.
• Wrist-Based Finding: For the first time, you can use Precision Finding directly from your Apple Watch (Series 9 or Ultra 2 and later), guiding you to your items with haptic and visual feedback right on your wrist.

Enhanced Privacy: Apple continues to lead with privacy, featuring even stronger protections against unwanted tracking and end-to-end encryption for all location data.

Ready for Your Next Adventure?

The best part? The new AirTag maintains the same iconic circular design, which means it’s perfectly compatible with your favorite accessories.

Whether you’re commuting through the city or trekking across the globe, you need a secure (and stylish) way to keep your AirTag attached to your gear. Our curated collection of AirTag Holders is designed to do just that – offering durable, premium protection that complements your aesthetic.